This post was orginally published on https://www.bbc.com/worklife/article/20220727-soft-skills-the-intangible-qualities-companies-crave Technical prowess is important for securing a job. But lower-profile skills like communication and critical thinking are becoming just as crucial –
Ms. Olivero implements and tracks marketing programs such as email, social media, or digital campaigns, and events. She manages CRM and Marketing Automation Software
Ms. Olivero conducts market research, analyzes trends and develops marketing materials.